Smart Interface Design Patterns, 2020 Edition
You’re a smart cookie. If you have to deliver something on a tough deadline, of course you will. And because we don't have time, we rely on things that used to work in the past, or the things that everybody else around us does. Yet too often these solutions aren't ideal for your particular context. And so before you know it, the conversion goes down, or traffic shatters, or there are more complaints in your customer support. How do we avoid that?
By testing, of course. In this brand new talk, Vitaly Friedman, the creative lead of Smashing Magazine and a consultant working with European Parliament, Haufe, Marc'o'Polo, Zalando and a few other companies, will show some complex, smart interface design patterns that work. We'll look into hamburger icon navigation, carousels and mega-drop-downs, onboarding, mega-drop-downs, sliders, maps and web forms.
Keep in mind: you won’t be able to unsee the things you’ll see in this session. You’ll leave with a toolbox of practical techniques that you’ll be able to apply to your work right away
Vitaly loves beautiful content and does not give up easily. Born in Minsk, Belarus, he studied computer science and mathematics in Germany. While writing algebra proofs and preparing for software engineering at nights in the kitchen, at the same time he discovered passion for typography, interface design and writing. After working as a freelance designer and developer for 6 years, he co-founded Smashing Magazine back in 2006, a leading online magazine for designers and developers. His curiosity drove him from interface design to front-end to performance optimization to accessibility and back to user experience over all the years.
Vitaly is the author, co-author and editor of all Smashing books (https://www.smashingmagazine.com/books), and a curator of all Smashing Conferences (https://www.smashingconf.com). He currently works as creative lead of Smashing Magazine (www.smashingmagazine.com) and front-end/UX consultant in Europe and abroad, working with European Parliament, Haufe-Lexware, Axel-Springer and a few other companies.